COVID-19 and Your Event: Can It Be Held Virtually?

COVID-19 and Your Event: Can It Be Held Virtually?

The novel coronavirus has completely taken our world for a spin the past couple of months. Unfortunately, the events industry was one of the first to take a hard hit, leaving planners, companies, universities, and more scrambling to find a solution to the gatherings that have been planned for months. Until we get back to normal life, our industry will continue to be severely impacted; but we’re here to lighten the load.

The biggest question to ask: Can the event still go on?

The answer to that will depend on many factors.

When is the event?

Unfortunately, there’s no specific “date” of when things will start to return back to normal. If your event is between now and June, an in-person gathering is not an option, and you should start brainstorming your next steps. After that, especially an event happening before or through the fall, it’s still up in the air, but we have better chances of being able to do an in-person gathering by then.

Before you consider postponing your event, consider hosting a virtual event.

It can be an effective way to still execute your event, but of course there are a few things you’ll want to examine before you make that decision.

  • What is the purpose of your meeting? Would it still be possible to get your message across on a virtual platform?
  • Are your attendees equipped with the necessary technology & knowledge to join a virtual event?

If you’re still not convinced a virtual event would work for you, we’ve created this pros and cons infographic to help you weigh out your options. Stay tuned until next week for info on rescheduling an event.



Grand Tasting of North Shore

Grand Tasting of North Shore

North Shore Restaurants brought their A-game at North Shore Magazine’s Grand Tasting event early March. With striking views of the Atlantic Ocean, the Blue Ocean Event Center was the perfect venue for a night of great eats & drinks.










More than 30 restaurants congregated serving delicious bites of customer favorites & drink samplings. Live mixology performances & DJ Chris Roxx kept the crowd entertained all night long. Black Tie Limousine transported guests to and from their cars in a party bus, setting the tone for the evening ahead. Tito’s sponsored the VIP lounge that was designed with hedge walls from PEAK Event Services and marquee lighting from our friends at Your Love in Lights, creating an exclusive lounge. VIPs also walked away with luxurious gift bags, featuring products & free bites from some of the best restaurants in the area.




















The main floor was dressed up with gorgeous florals from Bella’s Floral Design, bringing in warm tones throughout the space. A custom gobo & uplighting created a lavish & upscale atmosphere. Guests loved the social interaction; overall, it was a night to remember.

Photos by Elise Sinagra














A Cozy Awards Gala

A Cozy Awards Gala

A delightful mix of florals and style made this awards gala feel like a dinner party in someone’s home. Marketplace Logan celebrated their top businesses and employees at the Hyatt Regency Boston Harbor overlooking the magnificent ocean view, while celebrating, dining, and wining which made for an exciting Friday evening.

Guests were greeted with a custom backdrop from Beach Plum Flower Shop – who also designed the centerpieces on the dining tables – with each company name listed on a beautiful faux hedge backdrop. Walking into cocktail hour, a dreamy champagne wall paired with gold acrylic shelving and gold-rimmed glasses set the mood of the event thanks to Boston Backdrops. Solstice’s very own violinist welcomed guests as they enjoyed an open bar, a chef-attended oyster station, and delicious appetizers.







The main program was set with a thoughtfully designed tablescape, featuring furniture, linen, chargers, silverware, and glasses from PEAK Event Services. The velvet linen added a touch of luxury, while the white versa tables conserved a natural feel that was breathtakingly beautiful. Solstice entertained guests with their unique sound.

The organization’s leaders orated the program, speaking highly of the many wonderful employees and businesses, and awarded more than 15 recognitions and achievements. Many delicious entrees were served while guests enjoyed the evening, and were gifted a custom water bottle as they left. It was surely a memorable evening for all!


Walking in a Winter Wonderland!

Walking in a Winter Wonderland!

There are few companies that put together a party for their staff the way Vestmark does, and you’re going to wish you were a part of it.

We transformed the newly-renovated ballroom at the Crowne Plaza Boston-Woburn into a magnificent, icy, winter wonderland. It was a team effort creating  XO the girls set a beautiful white dance floor in front of the stage, white infinity chairs, and brought the beautiful & luxurious silver linen. Tables were adorned with exquisite centerpieces from The Prop Factory, resembling a wintry forest, and surrounded by crackle vases and faux snow.

AFR helped us create a few lounge spaces, with high-back couches & glo cubes surrounding the dance floor, and cozy seating for anyone who needed a break from the high-energy ambiance. A stunning ice sculpture with exceptional detail became a dazzling focal point, created by Brilliant Ice Sculpture.

The event opened with a brief cocktail hour, appetizers and speech from CEO John Lunny, who spoke on the company’s tremendous growth, both in the past and what’s to come. Guests took their seats and were pampered with a delicious meal catered by the hotel, cooked to perfection.

Beyond that, guests had plenty to experience throughout the ballroom. Hello Photo Booth came with their mirror selfie photo-booth, creating a fun keepsake for guests to customize & take home. Martignetti Companies joined us with their expertise, pouring tastings of fine whiskeys for guests to enjoy, and talking to guests about each one. Mo Bounce entertained & delighted guests with their beats and talent. It was surely a night to remember.

Are you looking for help & creative ideas for your next company party? We’d love to help. Reach out to us today!








Photos by Kristen Renneker.

CCA Blue Hope Bash

CCA Blue Hope Bash

When you hear ‘fundraiser’, what do you imagine?

Chances are, it’s nothing like the event we planned for the Colorectal Cancer Alliance. An open bar, a custom menu, spectacular raffles, and a room filled with generous guests who are passionate about eliminating this disease.

A picture of a table with the many raffle prizes guests could put tickets in for.We took over the Liberty Hotel ballroom with out-of-the-box fundraising ideas; our favorite, the balloon fortunes. Guests purchased a balloon that was filled either with a fortune, or one of the few grand prizes, which were all simultaneously popped. There was also the opportunity to give by purchasing raffle tickets for the many prizes and packages donated by local businesses, or simply by donating through the mobile platform.

Guest speakers opened up about their own experiences and personal connections to the disease, while offering light-hearted humor and connections in their words. Many people in the room were able to relate & offer compassion, creating a heartwarming experience for everyone there.

The Liberty Hotel served a custom menu for us that evening, impressing each and every guest. A wide array of heavy appetizers was served before breaking out the candy apples, churros and popcorn bar. Whoopie pie ferris wheels and lollipop bouquets were the perfect finishing touches.

Guests were entertained by Solstice, a fusion group of musicians and a DJ who kept the excitement going all night long. Hello Photo Booth provided a selfie mirror for photos to take home, and Boston Circus Guild performed mind tricks and tabletop magic shows, wowing guests with the unexpected addition.

All in all, it was a lively & successful evening for everyone who attended, for CCA, and for us.

The Liberty Hotel Ballroon, with chandeliers, beautiful blue chairs and sparkling linen covering the tables.Caramel popcorn and candy apples, made custom from the Liberty Hotel.Beautiful white calla lilies in a glass vase with a frame holding an image with information about the CCA and a small candle next to it.


10 Years of Disruptive Innovation Celebrated at Sea

10 Years of Disruptive Innovation Celebrated at Sea

We had a great experience celebrating Acacia’s 10th Anniversary of “disruptive innovation”. Their team members traveled from offices all over to board the Spirit of Boston and enjoy a night at sea to commemorate the many achievements of the optical communications company.

Upon boarding the ship, guests were welcomed with their choice of wine, beer and delicious hors d’oeuvres, after snapping a nautical photo with the Spirit of Boston buoy, of course. 


Spirit of Boston employees welcoming guests with champagne and beer.Employees wearing orange socks with the Acacia 10-year logos on it


On board, there was so much to see between the stunning city views, the top deck lounge, and the indoor dining space that was so thoughtfully designed with the help of our wonderful vendors: Lotus Floral Events, Your Love in Lights, the Party Lab, Print House and CCR Solutions. And, we can’t forget the breathtaking sunset that took over the Boston Harbor that night.

The dining setup with centerpieces on the Spirit of Boston.Guests posing in front of the picturesque sunset.








As the evening kicked off, CEO, Raj Shanmugaraj, reflected on the growth, success, and future of the company with a brief speech that left guests laughing, excited, and ready to enjoy the evening while honoring their accomplishments. Then the Spirit of Boston crew took over, serving a delectable dinner buffet and providing entertainment with their in-house DJ. By the end of the night, guests were dancing, enjoying each other’s company, and admiring the view of Boston from the water.


Guests enjoying the brief speaker session.The CEO addressing his employees on the Spirit of Boston.








We transformed the top deck with creative uplighting and glow orbs that added a touch of whimsy under the summer sky. Indoors, guests enjoyed company trivia at each table with florals designed around the teal and orange company colors, and an impressive balloon garland that wrapped around the staircase, contributing to the fun, festive atmosphere. With a custom 10-year gobo shining on the dance floor, this event encompassed the heart & soul of Acacia.

Guests departed the ship with their custom-printed photos from the Spirit of Boston, and freshly-baked chocolate chip cookies that were graciously passed from their staff. It was a night to remember for everyone, from Acacia to the team at Swank. Photos by the talented David Fox.

We’d love to plan your next company anniversary party, contact us today.


Guests enjoying their dinner.Custom pictures taken with staff as they entered with the Spirit of Boston life ring.








Glow orbs set to match the company logo colors







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