The novel coronavirus has completely taken our world for a spin the past couple of months. Unfortunately, the events industry was one of the first to take a hard hit, leaving planners, companies, universities, and more scrambling to find a solution to the gatherings that have been planned for months. Until we get back to normal life, our industry will continue to be severely impacted; but we’re here to lighten the load.
The biggest question to ask: Can the event still go on?
The answer to that will depend on many factors.
When is the event?
Unfortunately, there’s no specific “date” of when things will start to return back to normal. If your event is between now and June, an in-person gathering is not an option, and you should start brainstorming your next steps. After that, especially an event happening before or through the fall, it’s still up in the air, but we have better chances of being able to do an in-person gathering by then.
Before you consider postponing your event, consider hosting a virtual event.
It can be an effective way to still execute your event, but of course there are a few things you’ll want to examine before you make that decision.
- What is the purpose of your meeting? Would it still be possible to get your message across on a virtual platform?
- Are your attendees equipped with the necessary technology & knowledge to join a virtual event?
If you’re still not convinced a virtual event would work for you, we’ve created this pros and cons infographic to help you weigh out your options. Stay tuned until next week for info on rescheduling an event.
North Shore Restaurants brought their A-game at North Shore Magazine’s Grand Tasting event early March. With striking views of the Atlantic Ocean, the Blue Ocean Event Center was the perfect venue for a night of great eats & drinks.
More than 30 restaurants congregated serving delicious bites of customer favorites & drink samplings. Live mixology performances & DJ Chris Roxx kept the crowd entertained all night long. Black Tie Limousine transported guests to and from their cars in a party bus, setting the tone for the evening ahead. Tito’s sponsored the VIP lounge that was designed with hedge walls from PEAK Event Services and marquee lighting from our friends at Your Love in Lights, creating an exclusive lounge. VIPs also walked away with luxurious gift bags, featuring products & free bites from some of the best restaurants in the area.
The main floor was dressed up with gorgeous florals from Bella’s Floral Design, bringing in warm tones throughout the space. A custom gobo & uplighting created a lavish & upscale atmosphere. Guests loved the social interaction; overall, it was a night to remember.
Photos by Elise Sinagra
A delightful mix of florals and style made this awards gala feel like a dinner party in someone’s home. Marketplace Logan celebrated their top businesses and employees at the Hyatt Regency Boston Harbor overlooking the magnificent ocean view, while celebrating, dining, and wining which made for an exciting Friday evening.
Guests were greeted with a custom backdrop from Beach Plum Flower Shop – who also designed the centerpieces on the dining tables – with each company name listed on a beautiful faux hedge backdrop. Walking into cocktail hour, a dreamy champagne wall paired with gold acrylic shelving and gold-rimmed glasses set the mood of the event thanks to Boston Backdrops. Solstice’s very own violinist welcomed guests as they enjoyed an open bar, a chef-attended oyster station, and delicious appetizers.
The main program was set with a thoughtfully designed tablescape, featuring furniture, linen, chargers, silverware, and glasses from PEAK Event Services. The velvet linen added a touch of luxury, while the white versa tables conserved a natural feel that was breathtakingly beautiful. Solstice entertained guests with their unique sound.
The organization’s leaders orated the program, speaking highly of the many wonderful employees and businesses, and awarded more than 15 recognitions and achievements. Many delicious entrees were served while guests enjoyed the evening, and were gifted a custom water bottle as they left. It was surely a memorable evening for all!
There are few companies that put together a party for their staff the way Vestmark does, and you’re going to wish you were a part of it.
We transformed the newly-renovated ballroom at the Crowne Plaza Boston-Woburn into a magnificent, icy, winter wonderland. It was a team effort creating XO the girls set a beautiful white dance floor in front of the stage, white infinity chairs, and brought the beautiful & luxurious silver linen. Tables were adorned with exquisite centerpieces from The Prop Factory, resembling a wintry forest, and surrounded by crackle vases and faux snow.
AFR helped us create a few lounge spaces, with high-back couches & glo cubes surrounding the dance floor, and cozy seating for anyone who needed a break from the high-energy ambiance. A stunning ice sculpture with exceptional detail became a dazzling focal point, created by Brilliant Ice Sculpture.
The event opened with a brief cocktail hour, appetizers and speech from CEO John Lunny, who spoke on the company’s tremendous growth, both in the past and what’s to come. Guests took their seats and were pampered with a delicious meal catered by the hotel, cooked to perfection.
Beyond that, guests had plenty to experience throughout the ballroom. Hello Photo Booth came with their mirror selfie photo-booth, creating a fun keepsake for guests to customize & take home. Martignetti Companies joined us with their expertise, pouring tastings of fine whiskeys for guests to enjoy, and talking to guests about each one. Mo Bounce entertained & delighted guests with their beats and talent. It was surely a night to remember.
Are you looking for help & creative ideas for your next company party? We’d love to help. Reach out to us today!
Photos by Kristen Renneker.
When you hear ‘fundraiser’, what do you imagine?
Chances are, it’s nothing like the event we planned for the Colorectal Cancer Alliance. An open bar, a custom menu, spectacular raffles, and a room filled with generous guests who are passionate about eliminating this disease.
We took over the Liberty Hotel ballroom with out-of-the-box fundraising ideas; our favorite, the balloon fortunes. Guests purchased a balloon that was filled either with a fortune, or one of the few grand prizes, which were all simultaneously popped. There was also the opportunity to give by purchasing raffle tickets for the many prizes and packages donated by local businesses, or simply by donating through the mobile platform.
Guest speakers opened up about their own experiences and personal connections to the disease, while offering light-hearted humor and connections in their words. Many people in the room were able to relate & offer compassion, creating a heartwarming experience for everyone there.
The Liberty Hotel served a custom menu for us that evening, impressing each and every guest. A wide array of heavy appetizers was served before breaking out the candy apples, churros and popcorn bar. Whoopie pie ferris wheels and lollipop bouquets were the perfect finishing touches.
Guests were entertained by Solstice, a fusion group of musicians and a DJ who kept the excitement going all night long. Hello Photo Booth provided a selfie mirror for photos to take home, and Boston Circus Guild performed mind tricks and tabletop magic shows, wowing guests with the unexpected addition.
All in all, it was a lively & successful evening for everyone who attended, for CCA, and for us.
During the warmer months in New England, everyone wants to enjoy the outdoors and what better way to do so than hosting your event outside? A little fresh air does everyone a lot of good, especially your employees! Swank Events has planned several outdoor events for clients that offer a balance between enjoying the great outdoors while creating a sophisticated atmosphere. Here are a few of our suggestions on how to plan the perfect garden party.
Photo Credit: Flisif Photography
A garden party can take place almost anywhere – a public park (check on permitting requirements before), a rooftop venue or even hotel grounds – the possibilities are endless! Like all events that take place outside, it’s important to have a backup plan in case of inclement weather: Tents, alternate rooms or a rain date should be considered during the planning stages.
When it comes to a “Garden Party”, there are no rules to how you should jazz up the space, but incorporating elements of nature is a given. Floral arrangements offer beauty and elegance, and greenery along with succulents, herbs or decorative grasses can withstand almost any kind of weather. Some florists and greenhouses offer large plant rental options that can help you create a garden atmosphere as well.
If you’re hosting an evening event, give careful consideration to how you are going to light up your gathering space: lanterns and LED string lights offer the perfect outdoor illumination and create an intimate atmosphere. If you have a larger space, integrating lighting into trees, greenery or walkways is also a great way to light the space while also helping define it.
Photo Credit: Flisif Photography
Whether you are planning a sit-down meal or passed hors d’oeuvres, having several cold items to serve will help combat warmer weather; cold soups (gazpacho or a vichyssoise), chilled appetizers (raw veggies or fruit) and frozen desserts are always a hit. Some of our favorite desserts for a garden party include petit fours! They are elegant and bite sized – a great end of night treat!
Giving your employees and guests a sense of the outdoors during peak seasonal weather is a great change from a typical office environment. Relaxing, refreshing and beautiful will always be in style when you have a Garden Party event for your team! Give Swank Events a call and we can help you to start planning your next corporate event.