Happy Administrative Professionals Day!


On Friday evening, we had the pleasure of assisting with the Boston Executive Assistants (BEA) Annual Buzz Bash at the AC Marriott Hotel in Boston. This incredible group was formed by Vanessa Farinojust under two years ago and is made up of 1,000 brilliant, fun, welcoming women and men who are very supportive of one another. As stated on its website, “BEA is an organization that promotes the collaboration of Executive Assistants in the Greater Boston Area and unites them in a forum where like-minded and determined professionals come together to network and empower each other through shared professional experiences.”

And at Friday’s event, they did just that! The evening began with networking and Partner table exhibits. Once in the main room, Vanessa said a few words and then each person introduced themselves. Yes, you read that right, all 75 attendees said who they were, where they worked and something unique about them.We were in awe and completely inspired by these women and men – not to mention their fun facts were AH-MAZING.

Then Bonnie Low-Kramen, International speaker and former assistant to Oscar-winning actress Olympia Dukakis gave a talk that was nothing short of empowering. Through her words, Bonnie encouraged the audience to find their voice, to request proper training that will allow them excel in their role as an EA and to help others understand that being an administrative assistant is a wonderful career, not just a stepping stone.

As event planners, we have a special appreciation for executive assistants, because we know that you are often asked to plan the company events on top of your already full workload – and what a daunting task. To those who find themselves in this situation, let us help!

Today and every day, we say thank you to all of the administrative assistants – we know how much you do and we appreciate you. We know the executives you support would be lost without you. And we are here to make your job easier! Contact us today!

Lights courtesy of Your Love in Lights

What Do Professional Event Planners Do?

What Do Professional Event Planners Do?

In working with clients over the years, we’ve noticed that there are two kinds of thinking; those that understand the role and value of a professional event planner and those who try to plan it themselves. After all, how hard is it to plan a party?

In short, it’s not as easy as you may think! Event Planning is an incredibly detail-oriented job that requires multiple skill sets that are developed and strengthened over time based on experience. Some of the skills that come into play with every event include:

  • Negotiation – think vendors and suppliers for the gathering
  • Budget management
  • Organization and time management
  • Excellent writing and communication skills – with and between clients and vendors
  • Project management – including working on tight deadlines
  • People skills – being calm and professional on the event day is a must!

Just as important as the qualities above, an event planner must know who to call for various event components. As Event Professionals, we’ve built up a strong network of contacts in event-related industries including caterers, venues, musicians, florists, rentals and other talented professionals who meet our high standards and partner with us to make our events successful. Having a team of trusted vendors is absolutely critical to a successful event.

Oftentimes, the task of planning an event is given to someone who does not have the skills or network needed to pull off a successful event. It is our job to take the stress of planning off your plate and to make you and your company look good. When an event goes well, everyone is happy, so next time you’re thinking about taking on the daunting task of planning a company event: bring on the professionals and contact Swank Events instead!

Photos by Channing Johnson